Booking Wedding Bands
Booking Your Band from Online Directory sites such as Weddings Online is growing in popularity. Internet review sites specialise in offering Bride and Grooms all of the services they require for their Big Day under one roof. More and more of these wedding supplier platforms are appearing such as WeddingsOnline One Fab Day and Mrs 2Be . But what purpose do they serve? Are they really offering Bride and Grooms a special service, or are they really just a ruse for charging suppliers advertising fees?
Wedding Supplier Directories
While they may offer a one stop shop for Bride and Grooms looking to view all the services required for their big day, they also charge a hefty fee to suppliers to advertise with them. Although it is true to say that suppliers have an option to choose to advertise with them or not, there is pressure to compete with other suppliers or lose out on business. Ultimately it is the Bride and Groom who pay the additional advertising costs as Bands will factor the charge into their fee. It is most likely that the fee for a Band with a hefty advertising budget is charging a greater fee than those not. Top tier advertising with advertisers can cost several thousands of euro. If a Band is advertising on several of these sites, (which many are) you can work out the math to consider the likely increase in the fee needed to cover the cost alone.
Weddings Online Advertising or direct Promotion?
A Wedding Band has to promote itself and have an “online” shop window these days. In bygone years Wedding bands also played Pub venues allowing couples to view their performance. With the departure of the traditional Pub culture, fewer venues facilitate Live music. The Traditional cover band no longer has the facility to invite couples to their “regular” live venue. The alternative is to promote the Band through a Website and to encourage prospective Bride and Grooms to a Showcase event. That is why Wedding Bands make such efforts to advertise on social media and Google ad-words and inevitably Wedding platforms. Advertising on such other platforms allows Bands and Wedding Suppliers to advertise to the Wedding market. The cost, however, can be quite high with costs in the thousands. Featuring on several of these sites can prove quite costly and Bride and Grooms only get to view the profiles of Bands willing to pay for the advertising. We allow our testimonials and reviews from satisfied customers to speak on our behalf. We promote our Band via our website and through our social media pages. Many of our bookings come from recommendations from Bride and Grooms and guests who have attended Weddings that we have previously entertained at. Testimonials and reviews are a great way of hearing from real people how they rate not only our band’s performance but also our service quality. A Review such as this one https://www.weddingsonline.ie/discussion/the-jukebox-kings-reviews-t374123-10.html can, of course, add a bounce to our inquiries. Sometimes the performance is the only thing people consider, we value the performance but also the service, attention to detail and customer service too!
The Jukebox Kings control our own advertising directly through our Website and social media. This allows us to keep our costs to a minimum and to ensure our fees are as competitive as possible. Passing on the benefit to Bride and Grooms.
If you would like more information about our Band and services or would like to book directly please feel free to contact us Via the online contact form or by Calling Derek on 353-857386365